Author: Maria Sparagis

  • Multi-Currency E-Commerce Solutions Will Save Your Business

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    We’re seeing lot of news about tariffs and what may or may not happen regarding global commerce. As a US business owner, what do you do about it? The best solution is protection. For American businesses, particularly those selling digital products, the impact of currency fluctuations and consumer sentiment is high. Offering multi-currency options and…

    A businessman in a suit points his finger at a dollar sign ($), which has a double arrow between itself and a euro (€) symbol, currency conversion, global commerce
  • Increase Player Engagement to Level Up Your Online Casino Experience

    The gaming marketing has changed so much in the past decade, it’s nearly unrecognizable. Before, it seemed like the site with the most “winnable” games was on top. Now? It’s all about the player experience. The UK online casino industry is highly competitive, with over 200 licensed bookmakers and numerous websites. To thrive, online casinos…

    Person sitting in front of a laptop computer with two Aces resting on the trackpad. The computer is surrounded by casino chips. The person is giving two thumbs up.
  • All You Need to Know About Stripe Payment Processing in 5 Minutes

    As an online store owner, you’re constantly seeking ways to streamline your payment process and boost your bottom line. Enter Stripe, a powerhouse in payment processing that revolutioned the ease in which startups and sellers can build a business. With robust features and user-friendly interface, Stripe is a go-to solution for entrepreneurs looking for simple…

    A hand holding a smartphone with an image of the "Stripe" logo in white on a purple background
  • Email, SMS Are Saviors in Cookie-Proof Marketing

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    Google phases out third-party cookies and privacy regulations tighten globally. What is happening in the digital marketing world, and will we survive? Yes, of course. While many marketers scramble for alternatives, two channels remain unaffected by these changes: email and text messaging. These direct communication methods don’t rely on cookies to track user behavior, making…

    partially eaten cookie graphic on a silver button resting on top of a laptop keyboard
  • Types of Payment Fraud Models (and How to Prevent Them)

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    As an online business owner, you face many challenges daily. One of the biggest threats to your success is payment fraud. When fraudsters target your business, they can steal products, drain your accounts, and damage your reputation. Let’s explore the most common types of payment fraud and how you can protect your business. GET FRAUD…

    A fishing hook through a credit card on top of laptop keyboard, phishing, credit card fraud, payment fraud