Author: Maria Sparagis
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A Complete Guide on When to NOT Cross Sell
The relentless push to cross-sell at every opportunity is a concerning trend. While cross-selling can significantly boost your revenue when done right, too many businesses damage customer relationships and lose sales by pushing additional products at the wrong time. In this post, I’ll share when you should hold back on cross-selling, helping you avoid the…
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Post-Holiday Customer Retention Guide
The post-holiday season presents a juncture for businesses to transform seasonal shoppers into loyal, long-term customers. While many merchants focus solely on maximizing holiday sales, the real opportunity lies in what happens after the decorations come down. By implementing smart payment strategies, proactive chargeback prevention, and data-driven retention tactics, you’ll not only preserve your holiday…
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Credit Card Decline: Invalid Card Number, No Such Card Error
Trying to find the solution to “what does it mean when card error missing to account?” We’ve got you covered. Credit card declines with “Invalid Card Number” or “No Such Card Number” errors create frustrating experiences for both merchants and customers. Let’s break down what these errors mean and how to handle them effectively. TURN…
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Down Selling Meaning: Save Sales When Customers Say No
Have you ever watched a potential sale slip away because your price point didn’t match your customer’s budget? Smart marketers know that securing a smaller sale beats losing a customer completely. Downselling is a strategy of offering a lower-priced alternative when customers decline your initial offer. It’ll helps you capture revenue that might otherwise walk…
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Average Fees for Credit Card Processing in 2025
Average credit card transaction fees typically range from 1.5% to 3.5% per transaction. While this may seem like a small percentage, these fees can quickly add up – especially for small businesses processing high volumes. Here’s the reality: accepting credit cards isn’t optional anymore. Businesses that don’t accept cards are leaving money on the table.…
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