Author: Maria Sparagis
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How to Avoid App Store Fees
Apple’s long-standing 30% commission rate has been a thorn in developers’ sides, though they do offer a 15% reduced rate for businesses earning under $1 million annually through their Small Business Program. The winds of change are blowing strongly, particularly in the European Union. The Digital Markets Act (DMA) has forced Apple to announce significant…
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New: Meta Ad Restrictions for Health & Beauty
Meta’s stringent new restrictions on before-and-after photos and treatment claims aren’t just a marketing hurdle. They’re sending ripples through the entire payment processing ecosystem. The health and beauty sector has long straddled the line between standard and high-risk. Meta’s tightening grip on advertising claims comes at a moment when payment processors are already scrutinizing these…
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Issuer Declined MCC Errors and How to Avoid Them
When it comes to accepting credit card payments, there are many factors that can contribute to a declined transaction. One of the most common reasons for transaction declines is an “Issuer Declined MCC” message. The Merchant Category Code (MCC) is a four-digit code that classifies businesses into different categories based on the products or services…
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Customer Service Tiers Are Your Secret Retention Weapon
Imagine walking into a store where every interaction feels like it was designed specifically for you. That’s the magic of strategic customer service tiers, and it’s about to revolutionize how you connect with your customers. Customer service is no longer just about putting out fires. Think of it like a communication pyramid, where each level…
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ShopifyShutDownMyStore! How to Get It Back
The dreaded Shopify email no store owner wants to see: “Your store has been deactivated.” Trust me, I’ve helped hundreds of merchants through this exact crisis, and I know the panic that sets in when your livelihood suddenly vanishes. Your store, your products, your customers – all seemingly gone in an instant. If you’re searching…
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