Author: Maria Sparagis

  • How Political Shifts Can Make or Break Your Business Overnight

    Nowadays, in the world of escalating political changes, companies even from such high-risk sectors all as public relations services are being greatly affected by political and governmental decisions. In the wake of US presidential campaigns, there is political and economic mutability that applies under some policies such as democratic or republican. In this blog post,…

    politically affiliated businesses, high-risk processing
  • Preventing BFCM Overspend for Online Businesses

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    The frenzy of Black Friday Cyber Monday (BFCM) presents both an unrivaled opportunity and a formidable challenge for businesses in the ecommerce landscape. While these hallmark shopping events can significantly boost sales and attract new customers, they also pose the risk of overspending, which can quickly erode the very profits these sales events are meant…

    Post-BFCM sales, black friday cyber monday sales
  • Stop Losing Subscribers! Proven Tactics to Boost Subscription Revenue

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    Gone are the days when infrequent, bundled subscriptions were the norm. The modern consumer seeks flexibility, value, and convenience, prompting a shift towards more customer-centric models. And this extends to all types of subscriptions. Like how adobe went from offering only expensive, one-off purchases to affordable subscriptions that meet consumer needs. Or meal kits and…

    business subscription revenue model
  • Why You SHOULDN’T Accept Credit Cards During the Holidays

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    The choice of how to pay not only affects the convenience and budget of shoppers but also influences the success of retailers. For retailers, understanding the preferred payment methods of your customer base can be the key to maximizing holiday sales. It’s not just about accepting payments; it’s about offering the methods that your customers…

    holiday payment options