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    Featured Article

    Everything You Need to Know About Chargebacks

    Chargebacks have become an essential part of the payment ecosystem. They're a powerful tool for consumer protection, but they can also be…

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    PODCAST

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    Hosted by Maria Sparagis, president of DirectPayNet, and payment solutions expert for entrepreneurs in the high risk industries of supplements, dating, business opportunities, gambling and more. On this podcast, Maria shares her knowledge on how to reduce decline ratios, add thousands of dollars to your bottom line with a few simple conversion hacks, and maximize revenue while keeping your high-risk merchant accounts happy and healthy. As a cryptocurrency advocate since 2012, Maria will also share her knowledge on the digital currency markets. Maria has worked with several high level entrepreneurs in Direct Marketing including Christian Hudson, Julian Reyes, Jeremy Schoemaker “ShoeMoney”, Mike Chang and many more. She has been featured in American Banker, Vice, Inside Bitcoins, Coindesk, and Yahoo. Connect with Maria mariasparagis.com or directpaynet.com

    The Genius Black Friday Marketing Strategy You Aren't Using

    Black Friday Cyber Monday is almost here, and I've got the PERFECT BFCM strategy for you.

    You also may not realize this, but Black Friday is a GOLDMINE of customer data. It's honestly more valuable to gather this data than to make a one-time sale. Let's get into it.

    Liss Graham Email Strategy: https://youtu.be/KnC8-bM4Dec

    Need a merchant account? Get in touch! ➡️ directpaynet.com/contact-us

    0:00 Intro

    0:45 Chargeback-proofing Sales

    3:30 One-Time Payment Products

    4:45 Customer Data

    6:39 Subscriptions

    7:41 Genius BFCM Strategy

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    FTC Click-to-Cancel Q&A - Creating a Cancelation Funnel

    Click to Cancel doesn't have to be the downfall of your business. The FTC's new rule is aimed at protecting consumers, but also offers businesses a new type of sales funnel.

    Cancellations can be a sales funnel. Don't let customers off the hook so easily, but don't force them to stay on. Finding the balance is key.

    Need a merchant account? Get in touch! ➡️ directpaynet.com/contact-us

    0:00 Intro

    0:58 Click-to-Cancel

    2:10 Negative Options

    2:49 Opt-Outs

    4:45 Why the FTC?

    6:44 Amazon and Adobe

    8:27 Cancellation Funnel

    11:48 Always Be Closing

    20:01 Outro

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