Category: DATA PROTECTION
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Tracking Pixels, Data Protection, and a Practical Guide for Compliance
Tracking pixels are ubiquitous across every industry. So is consumer data protection. If you’re plugging and playing pixels across your products, how are you sure they’re legally compliant? Maybe you use them for marketing, analytics, or to understand your customers better. But as privacy laws tighten and lawsuits pile up, tracking pixels can quickly go…
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Meeting Consumer Demand for Better Credit Card Fraud Protection
Consumers are demanding better protection for their personal data, and can you blame them? With AI scraping every piece of data updated to the internet and credit card fraud always on the horizon, what can we do? Fret not, because there are ways to protect your customer data without breaking the bank. Identity fraud cases…
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Network Tokenization Lowers Fraud Risk, Boosts Acceptance Rate
Online businesses face two major challenges: ensuring high payment acceptance rates and minimizing fraud risks. One innovative solution that addresses both issues is network tokenization. But what exactly is network tokenization, and how can it benefit your business? BOOST YOUR APPROVAL RATING What is Network Tokenization? Network tokenization is a payment technology that replaces sensitive…
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Businesses Expose 12% of Customer Data — Avoiding Data Breaches & What to Do When They Happen
It’s a frightening reality: 12% of businesses are exposing their customers’ private data. Data breaches cost companies tens of billions of dollars each year, but the financial damage is only the tip of the iceberg. The personal data of customers, including contact information, social security numbers, and credit card numbers, is being put at risk.…
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Dark Patterns: Avoid These User Experience Tactics or Face FTC Takedown
CHARGEBACKS, CHECKOUT, COMPLIANCE, DATA PROTECTION, E-COMMERCE, FRAUD, Marketing Strategies, PAID SUBSCRIPTION, SUBSCRIPTION, SUBSCRIPTION MARKETING, WEBSITE COMPLIANCEUser experience and design carry a hidden element of sinister manipulation unbeknownst to consumers called dark patterns. Dark patterns are insidious UX tactics used by companies to trick customers into completing unwanted or unnecessary purchases, or taking any action that yields more profit for the business at the detriment of customer satisfaction and trust. Consumers…
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