Category: SUPPLEMENT MERCHANT ACCOUNTS
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Nutraceuticals or Supplements, Do You Know What You’re Selling?
The supplement and nutraceutical industries are goldmines for both new and established business owners. However, many business owners struggle to understand the differences between these product categories. Confusion like this can lead to serious compliance issues, marketing missteps, and payment processing challenges that hurt your bottom line. Whether you’re launching a new vitamin line or…
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Stop Losing Subscribers! Proven Tactics to Boost Subscription Revenue
Gone are the days when infrequent, bundled subscriptions were the norm. The modern consumer seeks flexibility, value, and convenience, prompting a shift towards more customer-centric models. And this extends to all types of subscriptions. Like how adobe went from offering only expensive, one-off purchases to affordable subscriptions that meet consumer needs. Or meal kits and…
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How to Differentiate Your Supplements Business Like a Marketing Pro
The supplements industry has burgeoned to a level where there’s a pill, powder, or potion for just about everything. From muscle gain to mindfulness, there’s no shortage of promises bottled up and waiting to be consumed. But, with this plethora of options, how does a new brand ensure its bottle shines the brightest? Brand differentiation.…
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The Art of Goodbye: Mastering the Cancellation Funnel to Minimize Churn
For subscription businesses, customer retention is the name of the game. But equally important—and often overlooked—is mastering the art of a well-executed cancellation process. It’s the last impression a customer has with your brand, and it can significantly impact their likelihood to return or refer others to your service. This is where cancellation funnels can…
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Seize the Season: Embracing Seasonality in Marketing Supplements for Fitness Coaches
As a fitness coach or ecommerce supplement seller, you’re no stranger to the constant ebb and flow of trends in the health and wellness industry. The supplement market is bustling, brimming with opportunities for those willing to innovate and adapt. And one area that is ripe for exploration? Seasonal supplements. What if we left behind…
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