Author: Maria Sparagis

  • 100+ NEW Shopify Features Announced, But Is It a Scam?

    Shopify’s latest announcement of introducing over 100 new features has stirred the ecommerce world, marking a significant upgrade aimed at empowering merchants. This expansive rollout showcases Shopify’s dedication to innovation, offering tools that promise to redefine the online selling experience. From enhancing product discovery to streamlining operations, these features of Shopify are designed to bolster…

    businessman overwhelmed, questioning, too many choices, shopify website, office
  • Stripe Holding Funds? 2 Steps to Get Your Money Back in 2024

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    Stripe is notorious for holding funds from merchants. As soon as you start scaling, when your business is going well and the road ahead looks smooth, BAM you sign into your Stripe account and see funds on hold. No notification, no email. Nothing. Just frozen funds and a feeling of dread. The amount varies, too.…

    A stack of American paper money wrapped in a chain and locked with a padlock.
  • Stay Out of SPAM with Updated Gmail, Yahoo Sender Requirements

    As we stride into 2024, business owners need to keep a keen eye on the evolving landscape of email marketing. Google and Yahoo have rolled out some significant changes to their email sender requirements, and these aren’t just tiny tweaks! They’re major shifts that could impact how your emails are received – and whether they…

    spam email on desktop screen
  • A Short, Helpful Guide to E-Commerce Compliance

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    Ensuring your online business operates within the legal framework is way more important than catchy ads or soaring sales. Compliance is not merely a legal requirement; it’s a cornerstone of trust and reliability in the digital marketplace. This guide is designed to navigate the intricacies of e-commerce compliance, offering practical advice to help your online…

    balance scale weighing blocks of compliance and non-compliance
  • First Impressions Matter! Master the 5-Second Test to Boost Conversions

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    First impressions aren’t just important—they’re everything. This is especially true for direct response marketers, where the difference between a conversion and a missed opportunity can hinge on a user’s initial experience. The 5-second test, a cornerstone of user experience (UX) design and usability testing, can be your best tool. At its core, this method is…

    man in tie holding stopwatch testing another man in front of a laptop