Category: COMPLIANCE
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FTC’s Junk Fee Rule, Events and Lodging Businesses Warned
The Federal Trade Commission’s final Junk Fee Rule, announced on December 17, 2024, drastically changes how live event ticketing and short-term lodging businesses must display their prices. As the rule takes effect in April 2025, merchants in these industries face new compliance challenges that directly impact their payment processing operations. SECURE YOUR BUSINESS Understanding the…
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Top 6 Common Affiliate Email Marketing Mistakes That COST
Email marketing remains the heavyweight champion of affiliate marketing, delivering an impressive $36 for every $1 spent. Yet, countless affiliate marketers leaving money on the table due to simple, avoidable mistakes in their email campaigns. Whether you’re promoting digital products, software, or physical goods, these email marketing missteps can seriously hurt your bottom line. Let’s…
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FTC Targets Deceptive AI Claims, Shopify and Stripe Users Are Warned
The Federal Trade Commission (FTC) has launched a crackdown on deceptive artificial intelligence (AI) claims. This aggressive move targets companies that exaggerate their AI capabilities or misuse consumer data under the guise of AI-powered services. For direct response businesses and those relying on platforms like Stripe and Shopify, this regulatory action demands immediate attention and…
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FTC Ramps Up AI Regulation with new Impersonation Rule
In a significant move to protect consumers and legitimate businesses, the Federal Trade Commission (FTC) has announced the implementation of the Impersonation Rule, which went into effect on April 11, 2024. This new rule specifically targets scams and deceptive practices involving the impersonation of government agencies and businesses, with a particular focus on the growing…
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A Short, Helpful Guide to E-Commerce Compliance
Ensuring your online business operates within the legal framework is way more important than catchy ads or soaring sales. Compliance is not merely a legal requirement; it’s a cornerstone of trust and reliability in the digital marketplace. This guide is designed to navigate the intricacies of e-commerce compliance, offering practical advice to help your online…
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