Author: Maria Sparagis
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Down Selling Meaning: Save Sales When Customers Say No
Have you ever watched a potential sale slip away because your price point didn’t match your customer’s budget? Smart marketers know that securing a smaller sale beats losing a customer completely. Downselling is a strategy of offering a lower-priced alternative when customers decline your initial offer. It’ll helps you capture revenue that might otherwise walk…
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Average Fees for Credit Card Processing in 2025
Average credit card transaction fees typically range from 1.5% to 3.5% per transaction. While this may seem like a small percentage, these fees can quickly add up – especially for small businesses processing high volumes. Here’s the reality: accepting credit cards isn’t optional anymore. Businesses that don’t accept cards are leaving money on the table.…
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Credit Card Decline Code 05: Do Not Honor (solution)
CREDIT CARD DECLINES, CREDIT CARD PAYMENTS, CREDIT CARD PROCESSING, DECLINE RATE, PAYMENT PROCESSING, STRIPEIs your store riddled with “Do Not Honor” messages? You’re not alone. These codes harm your business and can ultimately lead to account termination. A cleaner processing statement not only looks better but also improves your odds of getting better rates. These decline codes are also not card network-specific. They apply to Visa, Mastercard, Discover,…
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Split Testing for Pricing Will 10x Your Global Sales
I’ve seen countless businesses leave money on the table by using one-size-fits-all pricing. Let’s explore how strategic price testing across different regions can dramatically boost your conversion rates. OPTIMIZE YOUR CHECKOUT Geographical Price Testing I discovered throughout the years that geographical split testing for pricing can transform businesses. Companies implementing this strategy consistently see growth…
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Is Stripe Holding Money? How to Keep Your Business Alive
Your Stripe account shows held funds and you need answers ASAP. Let me walk you through exactly why this happens and the fastest way to get your business running again. AVOID ACCOUNT SHUTDOWNS Common Triggers for Stripe Fund Holds I see merchants facing Stripe holds every day, and understanding these triggers helps you avoid or…
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