Author: Maria Sparagis

  • The Rise of Digital Tipping: Best Practices for Tipping Platforms and Content Creators

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    As more and more businesses move their operations online, the concept of digital tipping has gained momentum, transforming the way customers show their appreciation for quality service. Gone are the days when cash was king; today, customers prefer the convenience and flexibility of cashless tipping options. For online merchants and creators, embracing digital tipping can…

    tip jar full of coins surrounded by cash
  • Spiritual Marketing: Your Guide to Selling Spiritual Products Online

    Spiritual marketing is a rapidly growing field as more people seek out resources for personal development, healing, and spiritual growth online. The global pandemic has only accelerated this trend, with the self-help industry now worth over $11 billion in the US alone. From ebooks and courses to apps and coaching, there are countless opportunities for…

    woman holding paper surrounded by glowing light
  • 5 Actually Useful Ways to Use AI in Email Marketing

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    Are you ready to take your email marketing campaigns to the next level? Of course you are! And guess what? AI is here to help you do just that. Email marketing remains one of the most powerful tools for reaching and engaging with customers—especially in direct response and affiliate marketing. But with so many emails…

    Email marketing, digital email and computers powered by AI
  • Stripe Embraces Crypto, USDC Stablecoin, for Real This Time

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    In a groundbreaking move that has sent ripples through the fintech and cryptocurrency communities, Stripe, one of the world’s largest payment service providers, has announced its decision to start accepting crypto payments. After a six-year hiatus since dropping support for Bitcoin (BTC) in 2018, Stripe is now ready to re-enter the crypto ecosystem, beginning with…

    purple digital storefront with bitcoin and crypto logos
  • How to Add Payment Options to Shopify: A Step-by-Step Guide for Online Merchants

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    As a Shopify store owner, offering multiple payment options is crucial for providing a seamless checkout experience and maximizing conversions. In today’s ecommerce landscape, customers expect the flexibility to choose their preferred payment method, whether it’s a credit card, digital wallet, or even cryptocurrency. Whether you’re a new Shopify merchant setting up your payment options…

    shopify checkout payment options customer experience