Author: Maria Sparagis

  • Boost Your Bookings with 3 Simple Vacation Rental Payment Rules

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    The way vacationers book and pay for their dream getaways has changed in the past decade. Ensuring a smooth and reliable payment experience has never been more crucial for those in the vacation rental business. Whether you’re an Airbnb host, a property owner with a scenic beach house, or a professional vacation rental manager, understanding…

    vacation rental payments, boost payments, vacation rental business, travel business
  • Text-to-Pay Mobile Payments: The Most Powerful Payment Tool You Aren’t Using

    In 2023, the manner in which we transact has dramatically shifted, evolving in tandem with technological advancements. Not too long ago, the concept of making a purchase using anything other than cold hard cash or a physical credit card would’ve been the stuff of sci-fi. But as we journeyed from bartering to coins, from paper…

    text to pay, mobile payments, SMS payments, text payments
  • Why Your Checkout Page SUCKS (and How to Fix It)

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    Did you know that the global average cart abandonment rate hovers around 70%? Yes, that means nearly 3 out of 4 shoppers leave your store without completing their purchase. And more often than not, the culprit is a poorly designed or overly complicated checkout process. A smooth checkout flow is the grand finale of the…

    checkout page, online shopping, credit card payment
  • TikTok BANS Links to External E-Commerce Sites, Warning for Affiliate Marketers

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    In a world where the boundaries between social media and e-commerce are rapidly blurring, a new revelation from TikTok might fundamentally shift the platform’s role in the online shopping ecosystem. In a bold move that’s poised to reshape the e-commerce landscape within its ecosystem, TikTok has announced plans to ban links to external e-commerce sites,…

    tiktok banks external ecommerce links for tiktok shop
  • How to Differentiate Your Supplements Business Like a Marketing Pro

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    The supplements industry has burgeoned to a level where there’s a pill, powder, or potion for just about everything. From muscle gain to mindfulness, there’s no shortage of promises bottled up and waiting to be consumed. But, with this plethora of options, how does a new brand ensure its bottle shines the brightest? Brand differentiation.…

    Brand, branding, brand differentiation, make your brand stand out