Author: Maria Sparagis
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Crypto During Recession: Why it Thrives
Do you want to know what thrives during a recession? Cryptocurrencies. The 2008 financial crisis led to the creation of Bitcoin. And what caused the 2008 financial crisis in the first place? A housing bubble. And guess what’s happening now? Interest rate spikes, which is creating a housing bubble. But we’re not here to talk…
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How to Recession-Proof Your Business with Payment Optimization
Like most businesses, your e-commerce payments system is likely a pretty complex web of integrations and back-end processes. After all, the world of credit card processing isn’t a simple one. However, if you dig deeper into this web, you might find that there are some pretty significant opportunities for improving efficiency and cost effectiveness. To…
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Buy Now, Pay Later: The Hype Is Worth It
As a merchant, it’s really important to make the checkout experience as simple and effective as possible for your customers. Buy Now Pay Later is an idea that has existed for decades but only recently have trends have aligned to see its success. It’s the future medium of exchange for all goods and services. If…
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How to Use Video Content Marketing to Generate Leads on Social Media
Social media is a fickle mistress. One day, you can post content and get tons of likes and comments. The next day, your engagement is in the toilet. You might already be familiar with this phenomenon if you’ve dabbled in social media marketing, but have you considered what it takes to turn an Instagram follower…
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How to Use Multiple Payment Gateways to Boost Conversions
If you’re serious about your e-commerce business, then you need to have 2 or more payment gateways. What I want to show you today is how using multiple payment gateways can increase your profits, create a good relationship with customers and make things easier for you in the future. Not only that, you have the…
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