Category: Ads
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Net Impressions Are THE MOST Important Metric for Maximizing Your Advertising Impact
Are you looking for the most effective way to maximize your advertising impact? If so, you’ll want to pay special attention to net impressions—the number one metric for optimizing your ad campaigns. In this blog, we’ll be exploring why net impressions are the most important metric for maximizing your digital marketing impact, how to track…
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5 Keys to Creating Unskippable YouTube Ads You Need to Use
YouTube advertising is a simple and effective way to promote your business. In fact, YouTube video ads are more liked, commented on, and shared than any other type of online video ad. But there’s one key ingredient required to make them work—your YouTube ad must be irresistibly compelling. Johnson Li, who is the former CMO…
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