Category: Email Marketing

  • Mastering Abandoned Cart Emails

    , ,

    Abandoned customer carts are a common problem for ecommerce businesses, with an average cart abandonment rate of 69.57% across all industries. When potential customers add items to their cart but leave without completing the purchase, it represents a significant loss of potential revenue. However, abandoned cart emails can be a powerful tool to recover these…

    Vector illustration of a webpage showing a cart with a big "x" on it and a man walking away with a credit card
  • MUST DO Google, Yahoo Email Deliverability Updates for June 1, 2024

    June 1, 2024, marks a significant milestone for email marketers worldwide—major updates to email deliverability protocols by Google and Yahoo are set to take effect. These changes promise to reshape how emails are filtered, delivered, and engaged with by recipients. As email marketers, you must adhere to these updates to maintain high deliverability rates and…

    Emails on a conveyor belt
  • 5 Actually Useful Ways to Use AI in Email Marketing

    , ,

    Are you ready to take your email marketing campaigns to the next level? Of course you are! And guess what? AI is here to help you do just that. Email marketing remains one of the most powerful tools for reaching and engaging with customers—especially in direct response and affiliate marketing. But with so many emails…

    Email marketing, digital email and computers powered by AI
  • Email Is Hands-Down the Best Platform for Affiliate Marketers, Here’s Why

    ,

    Email marketing has proven to be an incredibly powerful tool for affiliate marketers looking to maximize their earning potential and drive more sales for the products and services they promote. Building and nurturing an engaged email list is one of the most effective strategies for reaching your target audience, fostering relationships, and ultimately boosting your…

    young person standing in the center holding a laptop surrounded by emails
  • Stay Out of SPAM with Updated Gmail, Yahoo Sender Requirements

    As we stride into 2024, business owners need to keep a keen eye on the evolving landscape of email marketing. Google and Yahoo have rolled out some significant changes to their email sender requirements, and these aren’t just tiny tweaks! They’re major shifts that could impact how your emails are received – and whether they…

    spam email on desktop screen