Category: INFLUENCER MARKETING
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AI Influencers vs. Human Influencers: Which One Makes More Money?
Influencer marketing changes fast and often, and now AI influencers are popping up everywhere. The big question is: Are these digital personalities actually making more money than real people? Let’s dive into the numbers and find out which type of influencer gives brands the best bang for their buck. OPEN A DIRECT RESPONSE MERCHANT ACCOUNT …
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Influencer Fraud: Why You Got Scammed & How To Bounce Back
Social media stars. Big-time bloggers. Authoritative podcasters. All share a trait that companies value – influence. But influencer fraud has left merchants with nothing to show for their ad spend. Fake followers, paid-for engagement and overstated reaches make it hard for high-risk merchants to partner with online figures in this market. The negative consequences stretch…
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This Is Why Your SaaS & Digital Marketing Agency Is Failing
ACH PROCESSING, DIGITAL MARKETING AGENCY, HIGH RISK MERCHANT ACCOUNT, INFLUENCER MARKETING, SUBSCRIPTION MARKETINGThe rise of social media influencers has led to an uptick in software as a service (SaaS) and digital marketing agencies needing flexible payment processing. Influencer marketing will account for over $10 billion in advertising spend by 2020. To put that into perspective, that spend was a meagre $500 million in 2015. It’s already stressful…
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