Category: SUBSCRIPTION
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Subscription Business Models Are the Future, Here’s Your Proof
Across various industries, from software to entertainment and even retail, more and more businesses are opting for the subscription model. But why? The appeal of subscription models lies in their ability to provide businesses with a more predictable revenue stream, fostering a deeper and ongoing relationship with customers. Instead of one-time transactions, customers engage in…
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How to Make More Money with the FTC’s “Click to Cancel” Rule
Over the past few years, subscription-based business models have gained significant traction. However, as these services continue to grow in popularity, regulatory bodies such as the Federal Trade Commission (FTC) are stepping up their efforts to protect consumers from deceptive practices. One such initiative is the “Click to Cancel” rule, which mandates that subscription merchants…
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Embracing Low-Ticket Subscription Pricing Models
The allure of the low-ticket subscription business model is particularly pronounced in times of financial instability when consumers are more conscious of their spending habits. As we navigate the current economic climate, low-ticket subscription offers are poised to experience a resurgence in popularity. Why, you might ask? Because they provide customers with an affordable, accessible…
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The Checkbox Debate: Are They Required for Subscription Signups?
Subscription signups are changing, where a seemingly small detail—like a checkbox—can make all the difference. These simple little squares are how the FTC wants (in part) to make simple cancellations mandatory for all subscription merchants. In this blog post, we’ll explore the ins and outs of using checkboxes in subscription signups, including the FTC’s stance…
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Maximizing Customer Retention: Strategies for Sustaining Subscriber Loyalty in Subscription Businesses
For subscription-based businesses, the key to success isn’t just attracting new customers – it’s keeping them. With countless competitors vying for their attention and subscription dollars, retaining clients is more critical than ever before. To remain competitive and increase revenue over time, companies need to have a solid plan in place that emphasizes customer retention…
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