Tag: social media

Blank screen of smartphone with like love and emotion icon for social media marketing concept by 3d render.
Marketing & Strategy

X’s “Everything App” and Tik Tok Marketing in 2025

TikTok, with its 170 million American users, faces an uncertain future after its Supreme Court ban. Meanwhile, X partners with Visa to launch X Money, a comprehensive payment system rolling out across 41 U.S. states. Musk’s “everything app” combines social

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Big Meta logo on top of a pile of smaller Meta logos
Marketing & Strategy

New: Meta Ad Restrictions for Health & Beauty

Meta’s stringent new restrictions on before-and-after photos and treatment claims aren’t just a marketing hurdle. They’re sending ripples through the entire payment processing ecosystem. The health and beauty sector has long straddled the line between standard and high-risk. Meta’s tightening

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Facebook social network logo on the smartphone screen behind the bars on the background with the inscription censored. The concept of facebook censorship and prohibition.
Marketing & Strategy

Meta Censors Content, Free Speech Under Attack?

Mark Zuckerberg, CEO of Meta, has alleged that the Biden administration repeatedly pressured his company to censor certain COVID-19 content on Facebook. In a letter to the House Judiciary Committee, Zuckerberg expressed regret for not speaking out more forcefully against

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Two people in front of a laptop computer with social media "like", "follower", and "comment" icons floating up
Marketing & Strategy

Cold DMs Could Be Your Secret Marketing Weapon

Cold DMs, or cold direct messages, are the modern equivalent of cold calling and cold emailing. Instead of picking up the phone or sending an unsolicited email, businesses are now sliding into potential customers’ DMs on social media platforms like

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Many people in the dark chatting privately amongst themselves
Marketing & Strategy

Marketing on the Dark Side of Social Media

With the rise of AI, the digital landscape is changing fast—but that’s not always a good thing. Gone are the days when we could just post a few updates on Facebook and call it a day. With the rise of

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