Author: Maria Sparagis
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5 Stripe Settings that Instantly Boost Fraud Prevention
Fraud prevention is not something to put on the back burner. Businesses face constant threats from fraudulent activities, especially at checkout. Stripe offers many tools to combat these threats, most of which rest in the platform’s settings. Understanding how to use these settings helps protect your business and customers from identity theft and data breaches.…
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AI Influencers vs. Human Influencers: Which One Makes More Money?
Influencer marketing changes fast and often, and now AI influencers are popping up everywhere. The big question is: Are these digital personalities actually making more money than real people? Let’s dive into the numbers and find out which type of influencer gives brands the best bang for their buck. OPEN A DIRECT RESPONSE MERCHANT ACCOUNT …
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Authorize.Net Is NOT a Payment Processor (So What Is It?)
Researching payment processing solutions for your business likely brought you to Authorize.Net countless times. Many business owners assume it’s a complete payment processing solution, but Authorize.Net is not a payment processor. So, what is it and how can you use it to power up your checkout? Let’s dive into what Authorize.Net actually does, how it…
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MCC 5993: Smoke Shops, Vape, and CBD Need a Better Processor
If you run a smoke shop, sell cigars, offer vaping products, or operate a CBD business, you fall under the Merchant Category Code 5993. Maybe you’re frustrated by payment processors turning you away, or you don’t like the label of “high-risk” just for running your business. Let’s break down what MCC 5993 means, why it…
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Should You Set Global Prices Based on One Major Market?
Pricing isn’t just a number you slap on your product and hope for the best. For online businesses with global ambitions, the stakes are much higher. Should you set your international prices based on what works in your biggest market—say, the US or Germany—and call it a day? Or do you need to tailor your…
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