Author: Maria Sparagis
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New FTC Telemarketing Rules: What Merchants Need to Know
The Federal Trade Commission (FTC) has recently announced significant updates to the Telemarketing Sales Rules (TSR), aimed at strengthening consumer protection and cracking down on deceptive telemarketing practices. These changes come as part of the FTC’s ongoing review of the TSR, which includes do-not-call provisions and prohibitions on most telemarketing robocalls to consumers. The new…
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What Percent Does Stripe Take? An Expert’s Guide to Stripe Pricing & Fees
As a leading payment processor, Stripe has revolutionized the way businesses handle online and in-person transactions. With its user-friendly interface and robust features, Stripe has become a go-to choice for merchants of all sizes. However, one question that frequently arises is, “What percent does Stripe take?” In this guide, we’ll dive into its pricing structures,…
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Decoding Your Merchant Statement to Lower Credit Card Processing Fees
As a small business owner, maintaining profitability and growth means managing expenses. One area that often goes overlooked is credit card processing fees. These fees can quickly add up, eating into your hard-earned revenue if left unchecked. That’s why it’s important to understand your monthly merchant statement – the detailed breakdown of all the charges…
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High-Ticket vs Low-Ticket Affiliate Marketing: Using BOTH for Max Profit
Affiliate marketing has become an increasingly popular way for digital marketers to earn a passive income online. By promoting products or services and earning a commission on each sale, affiliate marketers can build a profitable business from the comfort of their own homes. However, not all affiliate marketing programs are created equal. One key distinction…
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Keep the Deals Flowing: Maintaining Sales Momentum in Direct Response
For direct response marketers, building and maintaining sales momentum is the backbone of long-term success. As a sales leader, you know that keeping your sales pipeline full and your team members motivated can be a constant challenge. Whether you’re a seasoned veteran or just starting out, you’ve likely experienced the highs and lows that come…
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