Author: Maria Sparagis
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Why Your Checkout Page SUCKS (and How to Fix It)
Did you know that the global average cart abandonment rate hovers around 70%? Yes, that means nearly 3 out of 4 shoppers leave your store without completing their purchase. And more often than not, the culprit is a poorly designed or overly complicated checkout process. A smooth checkout flow is the grand finale of the…
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TikTok BANS Links to External E-Commerce Sites, Warning for Affiliate Marketers
In a world where the boundaries between social media and e-commerce are rapidly blurring, a new revelation from TikTok might fundamentally shift the platform’s role in the online shopping ecosystem. In a bold move that’s poised to reshape the e-commerce landscape within its ecosystem, TikTok has announced plans to ban links to external e-commerce sites,…
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How to Differentiate Your Supplements Business Like a Marketing Pro
The supplements industry has burgeoned to a level where there’s a pill, powder, or potion for just about everything. From muscle gain to mindfulness, there’s no shortage of promises bottled up and waiting to be consumed. But, with this plethora of options, how does a new brand ensure its bottle shines the brightest? Brand differentiation.…
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10 Tips To Build A Kick-Ass Checkout Page That REALLY Converts
Okay, so you’re ready to launch your new product. You’ve written the sales or video letter, you’ve nailed down your marketing, you’ve lined up your ad buys and affiliates, ready to go, right? WRONG! After years of selling adult entertainment product and services online, and launching DirectPayNet where we help tons of high-risk advertisers maximize…
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The Absolute Best Checkout Flows for Mastering Ecommerce in 2023
Think back to the last time you purchased something online. What stood out? Was it the smoothness of the process, or perhaps a snag that almost made you abandon your cart? At the heart of these experiences lies the ecommerce checkout process—a pivotal moment that can make or break a sale. It’s not just about…
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