Author: Maria Sparagis
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How the Payment Methods You Accept Reflects the Quality of Your Small Business
If there’s one thing we’ve learned in the field of payment processing, it’s that how you accept your customer’s money can speak volumes about your business. As a veteran merchant account provider, I’ve seen it all – the good, the bad, and the unfortunately outdated. The methods by which a small business accepts payments aren’t…
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PayPal Launches Dollar-backed Stablecoin, PYUSD — What Crypto Merchants Need to Know
In an ambitious stride towards harnessing the power of blockchain, PayPal, a leading name in financial services, unveiled its latest digital endeavor: a stablecoin named PayPal USD or PYUSD. This isn’t just any run-of-the-mill crypto announcement. It marks a significant milestone as PayPal becomes the first major American financial institution to launch its own stablecoin…
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Is It Too Early to Start Black Friday Marketing? When and Why You Should START NOW
Well, folks, it’s that time of year again. No, I’m not talking about pumpkin spice lattes or the sudden appearance of Halloween decorations in every storefront. I’m talking about Black Friday – the “Super Bowl” of sales, if you will. I know, I know. “But it’s still summertime!” you might protest. “Isn’t it too early…
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Mastercard Bans Debit Cards for US Cannabis Shops, How to Comply without Losing Customers
Mastercard recently made a controversial decision that sent shockwaves through the burgeoning cannabis industry. The global financial giant instructed US-based cannabis shops to cease accepting its debit cards, citing federal laws that still classify marijuana as an illegal substance. The crackdown is instilling fear in cannabis merchants across the US. But what does this move…
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What TikTok’s Online Store Means for Amazon, Shein, and ClickBank
Digital marketing trends have revealed a new horizon where social media platforms aren’t just about connecting with friends or finding entertainment anymore. In a revolutionary step forward, the concept of a fully-fledged online retail store integrated within a short-form video platform has emerged. This inventive approach seeks to redefine e-commerce as we know it, providing…
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