Author: Maria Sparagis
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Square CBD Payment Processor Is Unsustainable — Avoid!
Even if it’s one of the biggest payment aggregators, Square is not the long term answer for selling CBD online. If you’re going to be selling CBD online, then you should read up on governance in your area, which we’ve outlined here. Ultimately, it’s up to you to decide which payment processor or aggregator is…
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How to Make More Money with the FTC’s “Click to Cancel” Rule
Over the past few years, subscription-based business models have gained significant traction. However, as these services continue to grow in popularity, regulatory bodies such as the Federal Trade Commission (FTC) are stepping up their efforts to protect consumers from deceptive practices. One such initiative is the “Click to Cancel” rule, which mandates that subscription merchants…
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From Reviews to Revenues: The Impact of User-Generated Content on Travel Marketing
In the era of the empowered customer, user-generated content (UGC) — a term encompassing anything from customer reviews to social media posts and beyond — has become an influential factor in the decision-making process. UGC is, at its core, a manifestation of authentic, unsolicited customer experiences, showcasing the power of the consumer voice in today’s…
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Seize the Season: Embracing Seasonality in Marketing Supplements for Fitness Coaches
As a fitness coach or ecommerce supplement seller, you’re no stranger to the constant ebb and flow of trends in the health and wellness industry. The supplement market is bustling, brimming with opportunities for those willing to innovate and adapt. And one area that is ripe for exploration? Seasonal supplements. What if we left behind…
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Boost Sales with a Strong Return Policy for Your Auto Parts Business
Navigating the world of ecommerce can be a thrilling ride, especially when you’re dealing with the intricacies of auto parts. From the joy of connecting a customer with that hard-to-find piece to the satisfaction of seeing your products help bring a vehicle back to life, there’s no shortage of rewarding moments. However, one area that…
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