Category: CHECKOUT
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How the Payment Methods You Accept Reflects the Quality of Your Small Business
If there’s one thing we’ve learned in the field of payment processing, it’s that how you accept your customer’s money can speak volumes about your business. As a veteran merchant account provider, I’ve seen it all – the good, the bad, and the unfortunately outdated. The methods by which a small business accepts payments aren’t…
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Stream, Shop, Smile: Roku and Shopify’s Revolutionary Shopping Experience Breakdown
In the rapidly-evolving digital world, one might think the possibilities for advertising and e-commerce are endless. Yet, a noticeable gap persists: the world of TV streaming has largely remained untouched. Well, maybe not untouched but more unrealized. Ads have existed on streaming since streaming’s birth. Viewers today enjoy a plethora of content on their TV…
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BNPL for Everyday Purchases? This Payment Option Is Lined with Gold for Merchants
In recent years, Buy Now, Pay Later (BNPL) services have gained significant traction among Americans, revolutionizing the way consumers approach their purchases. While traditionally associated with larger-ticket items like electronics and furniture, BNPL has now expanded into everyday products, like to buy groceries or home goods. This shift in consumer behavior presents a golden opportunity…
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The Rising Problem of Credit Card Declines: #1 Cause and Solutions for Merchants
CHECKOUT, CREDIT CARD DECLINES, CREDIT CARD PAYMENTS, CREDIT CARD PROCESSING, Credit Card Processing Fees, PAYMENT PROCESSING, RISKSince the dawn of technology, credit cards have been a revolutionary payment method—providing unprecedented convenience and trust in online commerce. Nowadays, this simple yet powerful tool has become ubiquitous as an ever-popular means of transaction for shoppers worldwide. However, merchants are finding that their transactions are increasingly subject to declines from customers’ issuing banks due…
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Dark Patterns: Avoid These User Experience Tactics or Face FTC Takedown
CHARGEBACKS, CHECKOUT, COMPLIANCE, DATA PROTECTION, E-COMMERCE, FRAUD, Marketing Strategies, PAID SUBSCRIPTION, SUBSCRIPTION, SUBSCRIPTION MARKETING, WEBSITE COMPLIANCEUser experience and design carry a hidden element of sinister manipulation unbeknownst to consumers called dark patterns. Dark patterns are insidious UX tactics used by companies to trick customers into completing unwanted or unnecessary purchases, or taking any action that yields more profit for the business at the detriment of customer satisfaction and trust. Consumers…
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