Category: E-COMMERCE
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10 Tips To Build A Kick-Ass Checkout Page That REALLY Converts
Okay, so you’re ready to launch your new product. You’ve written the sales or video letter, you’ve nailed down your marketing, you’ve lined up your ad buys and affiliates, ready to go, right? WRONG! After years of selling adult entertainment product and services online, and launching DirectPayNet where we help tons of high-risk advertisers maximize…
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The Absolute Best Checkout Flows for Mastering Ecommerce in 2023
Think back to the last time you purchased something online. What stood out? Was it the smoothness of the process, or perhaps a snag that almost made you abandon your cart? At the heart of these experiences lies the ecommerce checkout process—a pivotal moment that can make or break a sale. It’s not just about…
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eCommerce vs. Direct Response, What’s the Difference?
Understanding the nuances of different selling strategies has never been more essential. As our world increasingly shifts to digital realms, businesses must align their practices to reach customers effectively. Two prevalent online sales methodologies that often stir confusion are ecommerce and direct response. Both approaches have reshaped the way businesses sell products and services, yet…
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Is It Too Early to Start Black Friday Marketing? When and Why You Should START NOW
Well, folks, it’s that time of year again. No, I’m not talking about pumpkin spice lattes or the sudden appearance of Halloween decorations in every storefront. I’m talking about Black Friday – the “Super Bowl” of sales, if you will. I know, I know. “But it’s still summertime!” you might protest. “Isn’t it too early…
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Stream, Shop, Smile: Roku and Shopify’s Revolutionary Shopping Experience Breakdown
In the rapidly-evolving digital world, one might think the possibilities for advertising and e-commerce are endless. Yet, a noticeable gap persists: the world of TV streaming has largely remained untouched. Well, maybe not untouched but more unrealized. Ads have existed on streaming since streaming’s birth. Viewers today enjoy a plethora of content on their TV…
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