The affiliate marketing growth strategy has been around for decades. Business owners have long loved the simplicity and low-risk nature of only having to pay out a marketing expense after an affiliate makes a sale. However, it’s no longer quite
In spite of affiliate fraud, many of our clients rely on affiliate marketing – some very heavily – to grow and boost online sales. Affiliates can help drive traffic that is high converting to many highly competitive consumer segments. So,
Affiliate fraud is one of the most pressing issues facing companies with affiliate programs. This is most notable among successful merchants offering higher commissions. From our experience, fraudsters are attracted to high-risk merchants known to offer lucrative commissions on their
The largest shopping season is during the holiday months of October to December. In fact, several retail studies indicate that 2018 Black Friday and Cyber Monday sales are expected to break records this year. It’s also the time for a
