Author: Maria Sparagis

As President of DirectPayNet, I make it my mission to help merchants find the best payment solutions for their online business, especially if they are categorized as high-risk merchants. I help setup localized payments modes and have tons of other tricks to increase sales! I am an avid traveler, conference speaker and love to attend any event that allows me to learn about technology. I am fascinated by anything related to digital currency especially Bitcoin and the Blockchain.

Nuvei to Go Private in $6.3B Buyout Deal Led by Advent International

handshake, businessmen, money

In a major shakeup for the fast-growing fintech sector, Nuvei Corporation (NASDAQ: NVEI, TSX: NVEI), a leading Montreal-based payment technology provider, has agreed to be taken private by Advent International and existing Canadian shareholders in an all-cash deal valued at approximately $6.3 billion USD. As one of Canada’s most prominent fintech companies, Nuvei has made […]

FTC Ramps Up AI Regulation with new Impersonation Rule

man sitting at desk in front of computer screen using a headpiece to speak on the phone, scammer

In a significant move to protect consumers and legitimate businesses, the Federal Trade Commission (FTC) has announced the implementation of the Impersonation Rule, which went into effect on April 11, 2024. This new rule specifically targets scams and deceptive practices involving the impersonation of government agencies and businesses, with a particular focus on the growing […]

Branding vs Direct Response Marketing: Use the Best of Both

megaphone on the left surrounded by marketing symbols, megaphone on the right surrounded by noise symbols

Are you looking to take your marketing strategy to the next level and leave your competitors in the dust? The secret weapon you’ve been searching for is right under your nose: branding. That’s right, the same branding tactics that big corporations use to build loyal customer bases and dominate their industries can be harnessed by […]

How to LEGALLY Sell Pet Meds Online

The online pet pharmacy market in the United States is experiencing significant growth, driven by the increasing number of pet owners seeking convenient and affordable ways to access medications and health products for their furry friends. According to a recent report, the global online pet pharmacy market is expected to reach $13.6 billion by 2027, […]

Reddit Has Something Brewing for Direct Response Merchants

businessman sitting at desk in front of large monitor displaying the Reddit website, stacks of cash on his desk

Reddit is the self-proclaimed “front page of the internet,” where millions of users gather to discuss, share, and interact with content across a vast array of topics and interests. For direct response marketers, Reddit presents a unique opportunity to tap into highly engaged communities and drive meaningful results. In this post, we’ll explore the benefits […]