Tag: subscription
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Max Out Subscription Retention with 3 Easy Tips, 10% Profit Growth!
There’s a key metric that often dictates the success of subscription-based businesses: retention rate. With the rise of social media and increasing competition, keeping existing customers loyal to your brand has become paramount. While many businesses invest heavily in customer acquisition strategies, focusing on dazzling new customers with shiny products and enticing offers, it’s a…
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The Art of Goodbye: Mastering the Cancellation Funnel to Minimize Churn
For subscription businesses, customer retention is the name of the game. But equally important—and often overlooked—is mastering the art of a well-executed cancellation process. It’s the last impression a customer has with your brand, and it can significantly impact their likelihood to return or refer others to your service. This is where cancellation funnels can…
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Licensing Business Model: A B2B Revenue Model to Supplement Subscriptions
In the digital era, the subscription business model has become a cornerstone for many companies across industries, providing a predictable, recurring revenue stream and cementing long-term relationships with customers. From streaming platforms to software providers, subscriptions have reshaped how businesses approach customer engagement and revenue generation. But as business landscapes evolve, so do models for…
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Subscription Business Models Are the Future, Here’s Your Proof
Across various industries, from software to entertainment and even retail, more and more businesses are opting for the subscription model. But why? The appeal of subscription models lies in their ability to provide businesses with a more predictable revenue stream, fostering a deeper and ongoing relationship with customers. Instead of one-time transactions, customers engage in…
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How to Make More Money with the FTC’s “Click to Cancel” Rule
Over the past few years, subscription-based business models have gained significant traction. However, as these services continue to grow in popularity, regulatory bodies such as the Federal Trade Commission (FTC) are stepping up their efforts to protect consumers from deceptive practices. One such initiative is the “Click to Cancel” rule, which mandates that subscription merchants…
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