Author: Maranda Moses
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FAQ Fridays: We Failed Our PCI Compliance Scan
Q: Hello, my company recently failed our PCI compliance scan. Three months ago, my small business (an online dating product) launched. I got a merchant account for credit card processing. My merchant statement has a PCI non-compliance monthly fee. I’m being charged $30 a month for this. This wasn’t a big deal to me until…
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A Payment Processing Makeover For Body Enhancement Businesses
Do you already have payment processing for your online total body enhancement products? If so, you know how challenging it was to get it. Many beauty and cosmetics merchants have learned how simple things can negatively impact their merchant account. Like too many poor reviews that are ruining their online reputation. Or, controversial side effects…
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Load Balancing: The Volume Distribution Hack Merchants Use To CRUSH IT
Load balancing or transaction routing is one of the most underrated merchant account management techniques out there. Some high-risk merchants are unaware this exists at all. However, it’s an excellent way to reduce risk that can cripple your business. It’s also great for improving your transaction approval rates, be they domestic or cross-border sales. This…
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8 Affiliate Marketing Strategies To Keep Growing Through COVID-19 & Beyond
Media buying and affiliate marketing has not escaped unscathed during the Coronavirus pandemic. Merchants that relied on performance marketing and paid advertising campaigns adjusted rapidly. Strategies have changed in the last three months to weather the storm. Some marketing channels like media buying lost support from merchants as budgets dried up. Alternatively, affiliate marketing is…
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Subscription Merchants – Stop Fraud, Retain Customers & Scale
Some subscription merchants experienced higher than normal risk over the past few months. Cancelations, refunds and chargebacks have littered merchant accounts. Some online business owners assumed they would withstand the Coronavirus outbreak. Unfortunately, COVID-19 affected virtually every industry in every part of the world, even the subscription business model. In turn, incidents of credit card…
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